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We fixed performance and data issues in GA and Search Console that affected rankings. We also managed a hosting migration with zero downtime, crucial for a high-traffic site.
WEBSITE
INDUSTRY
Furniture & Building Materials
TEAM
Project Manager, Certified Magento Developer
TRAFFIC
>140K Monthly Visits
KEY SERVICES & INTEGRATIONS
Magento development , Magento support & maintenance, SEO/SEM
TradingDepot is a popular DIY and home renovation supplies store in the UK. The product range includes more than 50 thousand SKUs. The company has its own warehouse and provides 24-hour shipping across the country.
Our first step was to record a technical video audit of the website. We usually do this for every prospect to at least give some value to our conversation. The review covers all current website issues, reveals the areas for improvement, and shares our suggestions according to the client’s goal. The client was impressed by our approach, transparency, honesty, and client’s testimonials.
The client came to us after working with a local agency, complaining about the performance and the analytics.
We did our usual expert system audit. As a result, we delivered a detailed document with the Magento website audit results and our suggestions. The client appreciated the analysis and we started the cooperation.
We stabilised the platform and improved both performance and search visibility by fixing tracking issues, resolving Search Console errors, improving site infrastructure, and optimising product snippets for better SERP performance. We also implemented reliable deployment processes to support ongoing growth and high traffic levels.
We started with a full technical audit of the Magento setup, including analytics validation, tracking accuracy, and core configuration checks to identify issues affecting reporting and performance visibility.
We transferred the client from AWS to Sonassi. Being a managed-hosting solution, Sonassi economized a lot of time for a store team. Moreover, it turned out to be less expensive.
We analyzed the website and removed the rankings problem, and resolved the problems with Google Search Console.
We also optimized SERP snippets for the store, to make them more attractive in search results.
For all clients with a big amount of traffic (TradingDepot has 200k+ monthly visitors) we usually implement a zero-downtime deployment, to not let the website down during the Magento deployment process. We also provide ongoing Magento maintenance services to ensure the site remains fully optimized and secure.
Following the improvements, TradingDepot saw a significant uplift in ecommerce performance, including a 28% increase in conversion rate and an 11.31% increase in average order value. The store also achieved more stable tracking, improved search visibility, and a stronger technical foundation to support ongoing growth at scale.
+28%
conversion rate
+11,31%
average order value
Everything you need to know about working with MageCloud.
To find expert Magento 2 optimization services in the UK, look for agencies with proven case studies, technical audits, and experience working with high-traffic stores. A reliable team should cover performance, SEO, analytics, and conversion optimization — not just speed improvements. For example, MageCloud combines technical fixes with business-focused improvements to deliver measurable growth.
The best Magento 2 performance tuning agencies in the UK are those that offer end-to-end optimization — including hosting, code, database, and frontend improvements. In this case, MageCloud optimized performance, resolved analytics issues, and handled a zero-downtime hosting migration, resulting in a +28% conversion rate increase.
Magento 2 speed optimization in the UK is typically provided by specialized Magento agencies. Teams like MageCloud focus on improving page load times, fixing backend inefficiencies, and optimizing infrastructure to ensure fast and stable performance even for high-traffic stores.
Improving a slow Magento 2 store requires a full technical audit to identify bottlenecks. This may include fixing hosting issues, optimizing code and database queries, improving caching, and resolving tracking errors in Google Analytics and Search Console. In this project, addressing these issues significantly improved performance and conversion rates.
Magento 2 conversion optimization requires a mix of technical, UX, and analytics expertise. UK-based specialists like MageCloud focus on improving site speed, fixing data tracking, and enhancing search visibility — all of which contribute directly to higher conversion rates and average order value.
