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Whether you’re looking to boost your online sales, refine your customer experience, or connect with industry experts, Ecommerce Camp Manchester gonna be where it all happens.
Ana
Content Manager, MageCloud
I already have my own ecommerce store! Any expert advice to share?
Building on the remarkable success of our previous events in Chester, Manchester, and two events in Birmingham, we decided to organise Ecommerce Camp Birmingham!
→ Friday, 26 September 2025 09:00 – 17:00 BST → The Lowry Hotel Manchester, 50 Dearmans Pl, Salford M3 5LH
We’ve just booked the venue – it’s a stunning spot and we’re already forming a lineup of speakers to share their honest and inspiring stories.
But if you’ve been to one of our Camps before, you know (and love!) the vibe. We hope to see you again.
And if you haven’t, this is your chance to find out why people keep coming back.
It’s worth it. Trust us.
⚡ Honest conversations ⚡ Raw lessons from real businesses ⚡ Community over ego ⚡ Zero fluff, 100% value
So, mark 26 September in your calendar, book your spot, and join our incredible ecommerce community!
Learn from real stories, real people, real wins (and fails).
We’re SO excited to welcome you to the next Camp!
Sessions
Don’t miss this chance to learn, grow, and connect with the best in the ecommerce industry.
Please check out the agenda of the event below.
EXPERT SESSION #1
Scaling a Family Business into a Successful Group of Companies: The Hollands Story
Founded in 1978, Hollands Country Clothing has grown from a single store into a leading online retailer of country and outdoor clothing, with multiple subsites and strategic acquisitions along the way.
In this insightful session, Matthew will break down key moments and lessons from his entrepreneurial journey
Building a Brand Through Bold, Unconventional Marketing Thinking
In a saturated market, playing it safe won’t get you noticed. Megan Jones, Founder & CEO of By Babes and Boss Babes Aesthetics, shares how bold, unapologetic marketing helped her turn early failures into two thriving brands by the age of 25.
This session dives into the mindset, strategies, and risks behind building a standout brand with limited resources – but limitless ambition.
Future-Proof Marketing: Mastering Server-Side Tracking & Ad Performance
Gee is a multi-award-winning Paid Media specialist. It’s time to optimise your product feed and campaigns for NET profit, using automation, AI, and smart performance logic inspired by leading approaches like DataLeadr.
Elliott launched his internet business 10 years ago and has grown it into a £4m company.
In this session, he shares his tips and tricks on how he achieved success, flagging the pitfalls to avoid and revealing some of the secrets to his success. He offers a breakdown on the channels of revenue drivers and talks about the mindset that helped and hindered him along the way.
8 Things I'd Do Differently If I Launched An Ecommerce Business Today
He took the company from a kitchen startup in 2017 to over 1 million tubs sold, 130,000+ customers, and 250,000+ orders.
In this talk, Olly walks through the rise, the turning points, and ultimately, the hard decision to shut down operations, revealing that most of his biggest insights came not from the wins but from the hits.
We’ll bring together industry-leading speakers and experts for six focused 45-minute sessions during lunch, covering everything from UI/UX Design to Email Marketing – all designed to give ecommerce professionals personalized, actionable advice.
Attendees had the unique chance to:
Dive deep into UI/UX improvements that boost conversions
Discover SEO tactics to grow organic traffic.
Get hands-on guidance on web development.
Master Google Ads and Social Ads strategies.
Optimise email marketing campaigns for better engagement.
WORKSHOP SESSION #2
10,000 A/B Tests: Top 15 Conversion Hacks That Work!
Jennifer Bailey is the founder and owner of Calla Shoes, a company specialising in stylish and comfortable footwear tailored for women with bunions.
In just one year, they skyrocketed their Instagram following from 15K to 180K, landed features in top-tier publications like The Independent and Cosmopolitan, and successfully expanded into the U.S. market — all without the deep pockets of big brands.
Whether you’re a founder or marketer, this session will equip you with the strategies to think bigger, grow smarter, and make an impact, without overspending.
6 Key Moments that Helped Move Dance Become #1 in a Niche
How do you build and maintain category leadership in a highly specialised eCommerce market?
Robin Gillyon, Managing Director at Move Dance, reveals the six high-impact strategies that helped the brand become the leading dancewear retailer in the UK and beyond.
Expect fast takeaways, honest insights, and battle-tested ideas from someone who’s grown a niche brand into a market leader.
Turning Migration Into Momentum: Lessons from a Dual Website Migration
Website migrations are notorious for SEO disruption, but what if they could be a growth lever instead?
In this session, Guadalupe Peralta-Agüero shares the strategic roadmap and executional detail behind a successful dual-site migration of UK Flooring Direct, which not only preserved performance but accelerated it.
From meticulous SEO-safe planning to post-migration optimization, you’ll gain insights into how the team used data, UX alignment, and CRO tactics to transform a complex technical challenge into a commercial win
After the informative sessions and discussions, attendees will have the opportunity to network further, strengthening connections within the ecommerce community.
Join the Ecommerce Camp Community to stay updated on future events and ensure you don’t miss out!