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How Vincent Phan grew 1000 Libraries into a global lifestyle brand through mission-driven storytelling. A real conversation on purpose, brand, and community.
CEO, MageCloud | eCommerce Consultant & Speaker
I already have my own ecommerce store!
Any expert advice to share?
Discover how powerful storytelling turned Vinny’s photoblog into a 1.7M+ strong community.
Sometimes, you don’t need to chase trends to build a brand.
You need a story people care about.
That’s exactly what Vincent Phan did with 1000 Libraries.
No shortcuts.
Just clarity of mission – to bring people out of social media into the real world of books and libraries, and consistency in message.
✔️ 1.7M+ subscribers
✔️ Millions in engagement
✔️ Deep community + real-world impact
In this LiveTalk, Vinny joins Paul to unpack how mission-led storytelling built more than just an audience:
A story that built loyalty, sales, and a brand that means something.
Community over content.
Movement and mission over marketing.
GUEST
Vincent Phan
Founder @ 1000 Libraries
An author, creative director, social activist, and founder of 1000 Libraries – on a mission to keep libraries and bookshops alive in the 21st century.
HOST
Paul Ryazanov
Co-Founder & CEO @ MageCloud Agency
Ecommerce analyst and CRO expert with a remarkable 14-year track record, speaker at Conversion Conference, PubCon, CloudCon.
If you’re serious about building something with meaning, not just margin, watch this session replay.
Are you looking to take your business to the next level?
Let’s talk! Contact us today to learn how we can help.
