Discover practical ways to fix any flaws & weaknesses in your website!
Get a free audit of your ecommerce store. Fix issues before they start costing you a fortune. 🛠️
Let’s be honest. If you compare your real order data to what GA4 is telling you, there’s a good chance they don’t match.
We’ve seen discrepancies as high as 30% in some of our clients’ analytics.
That’s not just a reporting issue. That’s an ad budget problem.
What You Don’t Track Properly, You Can’t Optimise
Every percentage point of misattribution adds up to wasted spend. You think a campaign is performing, but without reliable tracking, your strategy is flying blind.
With privacy updates, browser limitations, and platform changes accelerating, client-side tracking is no longer sufficient.
✅ Why GA4 often misrepresents your real data ✅ The case for server-side tracking in 2024 and beyond ✅ Google Ads optimisation for NET profit ✅ Tactical, no-fluff fixes you can implement immediately ✅ How to future-proof your tracking stack for better ROI
Meet the Speakers:
Paul Ryazanov CEO, MageCloud
Paul has been helping ecommerce brands unlock hidden performance by diagnosing analytics issues and applying smart, scalable fixes across Magento, Shopify, and custom platforms.
Gee Kullar COO, DataLeadr
Gee brings deep expertise in data-driven marketing and ecommerce analytics, helping brands align tracking systems with bottom-line performance.
James Ensor, Head of Sales, Addingwell
James helps ecommerce teams solve broken attribution and regain confidence in their numbers with Addingwell’s cutting-edge tracking stack.
Who Should Attend?
If you’re running paid media, managing an ecommerce store, or in charge of analytics — you need to be in this room.
You’ll walk away with clarity, practical tools, and the confidence to stop bleeding money on misattributed campaigns.
Bring your:
Ecommerce Manager
Google Ads agency
Analytics specialist
Marketing decision-maker
This session could literally save you thousands.
Even if you can’t join live, register now to get the full recording, because you won’t find these insights on Google.