Emanualonline is one of the most extensive stores that sell digital manuals for vehicles, home appliances, specialised machinery, engines, and many other types of equipment.
There are 360 000 manuals currently available on the website; the database system is constantly upgraded.
Initially, the store was working in OSCommerce until founders faced intractable problems of website updating. Then they decided to switch to Magento 2.
The platform was a brilliant solution because of its ability to handle big and highly customisable e-commerce stores. We planned and carried out the Migration for them, mitigating any issues we had foreseen ahead of time.
Additionally, we implemented the new design of the store.
The client’s development team had already done some groundwork in Magento; however, the team couldn’t handle the level of customisation needed by the client. After a detailed code review, we suggested creating the development part from scratch.
We created a Trello board for the project and distributed the tasks month by month, evaluating them in hours, determining the priority and tasks order together with the client. (We usually use this approach with our clients for fast communication and transparency.)
The store has a target audience spanning all time zones, the traffic of the website is nearly 400К/month, and the daily number of orders is about 600, so this store must remain online at all times.
As a part of the integration, Feedonomics provided the script for the database sync. For a store having 360,000 items in the inventory, this poses a problem. In our case, the script execution time equaled approximately 9 hours, and it increased server load.
We created a custom script for Feedonomics to use; the execution of the script was reduced to 20 minutes only.
One of the project requirements was to make the Shopper Approved integration. Usually, we would simply implement the widget on the front-end; however, in this case, we were tasked to reduce the website loading speed, so we suggested adding the server-side integration with daily parsing of reviews and FAQ.
After a successful transaction, the system needed to show a download link for the user. SalesForce’s real-time integration made this process more cumbersome: each payment was required to be processed via SalesForce. It meant the link would be shown to the user only after the data in SalesForce was created. In general, the user would have to wait 20-30 seconds on checkout before the link is generated.
We overcame this obstacle with the custom SalesForce sync; therefore, we refused the real-time integration favoring the user’s convenience.
All service and marketing emails were transferred to a separate queue to make the entire website work faster.
Ready to scale your business with us?GET IN TOUCH 👉