{"id":6441,"date":"2021-05-12T13:07:34","date_gmt":"2021-05-12T10:07:34","guid":{"rendered":"https:\/\/magecloud.agency\/?p=6441"},"modified":"2024-04-04T14:37:39","modified_gmt":"2024-04-04T11:37:39","slug":"checklist-to-start-an-online-store-for-magento-merchants","status":"publish","type":"post","link":"https:\/\/magecloud.agency\/checklist-to-start-an-online-store-for-magento-merchants\/","title":{"rendered":"Checklist to Start an Online Store for Magento Merchants"},"content":{"rendered":"
If you\u2019re reading this article, I know you\u2019ve gone through the ocean of knowledge to decide that Magento is your chosen eCommerce platform to start an online store. However, there are still tons of things to define and prepare, which can make you feel overwhelmed to take the first step.\u00a0<\/span>Therefore, as a solution consultant and provider, we\u2019d like to help by designing a useful<\/span> checklist to start Magento store for you to decide each step easier and build a clearer roadmap.<\/span><\/p>\n \u2937 Start your online store with an eCommerce checklist<\/a><\/span><\/p>\n \u2937 Know Magento scope of work to start an online store<\/a><\/p>\n \u2937 Build your Magento website<\/a><\/p>\n \u2937 Conclusion<\/a><\/p>\n<\/div>\n When you decide to start an online store, you should have a long-term business plan in place. This is essential as a sound and oriented business plan will ensure future success. In other words, your master business plan should answer the following questions:\u00a0<\/span><\/p>\n Please think carefully and answer the above questions with an estimated amount of time you need to spend to achieve each milestone of your plan.<\/span><\/p>\n <\/p>\n What\u2019s your mission and vision to start an online store?<\/span><\/i><\/span><\/p>\n You should choose a name that is unique but best suited to the characteristics and values \u200b\u200byour business offers.\u00a0<\/span><\/p>\n <\/p>\n The business name should cover vision, mission, and values<\/span><\/i><\/span><\/p>\n <\/p>\n Above all, choose a business name that no other brand is currently using. A simple way to check if the brand has been registered by another business is to do quick research using search engines like Google. Try entering your ideas into the search bar and reviewing the results. This not only eliminates duplication but also helps consider the bigger picture of the market. You can refer to how similar brands work based on related suggestions. Many complementary ideas to start an online store can come as a surprise.<\/span><\/p>\n “What should I sell?” This is probably the hardest question. Most merchants consider the following points to choose the product that can be well sold and suitable for their business to start an online store:<\/span><\/p>\n Speaking more about the products, inventory management software is necessary to avoid overstock or out-of-stock situations, thereby optimizing the holding inventory cost. In addition to providing real-time inventory invisibility, advanced<\/span><\/span> inventory management<\/span><\/a> software often provides sales reports and demand-supply forecasts. This helps businesses to have deeper insights into the business situation to make reasonable strategic changes.<\/span><\/span><\/p>\n According to <\/span><\/span>CB Insights Report<\/span><\/a>, 42% of startups fail because the market has no demand for the products and services they provide. In other words, you don’t know who your potential customers are and what they want. A good way to define targeted customers is to use the <\/span><\/span>Customer Persona<\/span><\/a> method and template.\u00a0<\/span><\/span><\/p>\n <\/p>\n Customer Persona or Buyer Persona to visualize your target customers<\/span><\/i><\/span><\/p>\n Have you heard of the term <\/span><\/span>Customer Journey<\/span><\/a>? In fact, you can think about marketing in the same way you search for products.<\/span><\/span><\/p>\n <\/p>\n As an eCommerce, you should focus on digital marketing when you start an online store. After you’ve chosen a particular product and service to offer, it will take a little bit of Customer Persona research like the one above because you need to know who is most interested in what you sell.\u00a0 Finally, make sure that the right users are viewing your advertising.<\/span><\/p>\n <\/p>\n One more thing, your marketing campaigns can only perform well if you incorporate support from multiple social networks like Facebook, Twitter, and Instagram at the same time. They have the power to spread and <\/span>make your business ideas go viral<\/span> as online users often use them, which can help your product quickly reach your target customers.<\/span><\/span><\/p>\n Determining the domain name of your website is also difficult and as important as determining the company name above. The two characteristics of a domain name are uniqueness and availability. In terms of uniqueness, your domain name must be completely different so that customers don’t get confused with other websites.<\/span><\/p>\n <\/p>\n Most businesses take the website domain similar to their business name with some suffixes. But, what if the domain name has been taken by someone else? As an element of availability, you can use an alternative method of choosing a URL string with related content. That is to say, relevance is important because it is brand reminiscent and makes it easier for your customers to recall and type your website domain name while surfing the internet.<\/span><\/p>\n When you decide to choose Magento as the eCommerce platform to start an online store, you already know the popularity and benefits of Magento.<\/span><\/p>\n There are two versions of Magento:<\/span><\/p>\n <\/p>\n Those two versions have the same core to meet the basic needs to start an online store, but the features and utilities will be different. You can consider the following aspects to make a choice:\u00a0<\/span><\/p>\n <\/p>\n Then you can use this <\/span><\/span>Magento comparison chart<\/span><\/a> to decide.<\/span><\/span><\/p>\n You can search for Magento hosting service based on criteria of your own demand:<\/span><\/p>\n Our recommendation is to find a hosting company that can scale your Magento servers without affecting your customization<\/span><\/span>. With it, your automated or on-demand backups are created at an offsite location and can be restored with one click.<\/span><\/span><\/p>\n The Magento theme is like the outer shell of your online store, the look that helps to convey the style, values, \u200b\u200band sometimes beliefs of your business and products. For instance, a good theme can help your customers shape their searching journey on your site.<\/span><\/p>\n <\/p>\n Our recommendation to purchase Magento themes:<\/span><\/p>\n <\/p>\n Consider the technical checklist below if you want to handle your Magento website on your own:<\/span><\/p>\nTable of contents:<\/strong><\/h3>\n
<\/a>Start your online store with an eCommerce checklist<\/strong><\/span><\/h2>\n
Build a strategy for your eCommerce business\u00a0<\/span><\/strong><\/h3>\n
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<\/p>\n
Choose a business name\u00a0<\/span><\/strong><\/h3>\n
<\/p>\n
Choose products to sell\u00a0<\/strong><\/h3>\n
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Understand your target customers\u00a0\u00a0<\/span><\/strong><\/h3>\n
<\/p>\n
Define your marketing strategy\u00a0<\/span><\/strong><\/h3>\n
Register your online store domain\u00a0<\/span><\/strong><\/h3>\n
<\/a>Know Magento scope of work to start an online store<\/strong><\/span><\/h2>\n
Magento edition:<\/span><\/strong><\/h3>\n
\n
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Magento hosting service\u00a0<\/span><\/strong><\/h3>\n
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Magento theme<\/span><\/strong><\/h3>\n
\n
<\/a>Build your Magento website:
\nDo it yourself or hire Magento Developers<\/strong><\/span><\/h2>\nMagento Development\u00a0<\/span><\/strong><\/h3>\n
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